All the world’s a Stage, but don’t forget about the Price Tag

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Seminar for UK Outdoor Artists on Show Pricing and International Touring

Tuesday 16th May, 16:00 – 20:00 – Lumen, 88 Tavistock Pl, Kings Cross, London WC1H 9RS
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Monday 22nd May, 16:00 – 20:00 – MadLab, 36-40 Edge St, Manchester, M4 1HN
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FREE to attend - Limited capacity for both

XTRAX, Without Walls, and ISAN are joining forces to run two events aimed at UK outdoor arts companies looking to take their work on the road. The event is repeated in Manchester and in London, though speakers may vary.

Artists will learn from a panel of specialists about how to balance the books, price work correctly, and keep costs down, with a view to touring a show which is cost-effective to have on the road, and financially viable for promoters to book. Those ready to take work beyond the UK can get information about the international market and an insight into the context of festivals in Europe.

Session 1: Pricing outdoor work for cost-effective touring – 16:00 – 17:30

Emerging companies will discover top tips on how to keep costs down and correctly price outdoor work from a panel of sector professionals. Our guests will give an overview of the do’s and don’ts of pricing outdoor arts, what to include in a touring budget, how best to manage on-costs, and how to make sure you don’t lose money on touring – ensuring you are able to pay yourself and the people you work with correctly. The panellists will also give advice on how to increase the value of your work through audiences outreach and public engagement schemes and how to make your show sustainable for long-term touring.

Session 2: Touring in Europe and the context of key international festivals – 18:00 – 19:30

Established companies can learn from some of the most experienced companies about the best ways of preparing your work for international markets that goes beyond language translation. They’ll be joined by international promoters who’ll tell us what they are looking for, how UK companies can make their shows work in international contexts, signpost some of the most useful networking events and meeting places across Europe, and, vitally, how artists can get themselves and their work noticed.

Confirmed speakers: 

LONDON (Chair – Angus MacKechnie)

PRICING

- Bill Palmer (Avanti Display)

- Silvia Fratelli (Mimbre)

- Michelle Walker (GDIF)

INTERNATIONAL TOURING

- Bettina Linstrum (Arts Agenda)

- Bill Palmer (Avanti Display)

- Silvia Fratelli (Mimbre)

MANCHESTER (Chair – Maggie Clarke)

PRICING

- Bill Palmer (Avanti Display)

- Pete Gunson (PifPaf Theatre)

- Rowan Hoban (Wild Rumpus)

INTERNATIONAL TOURING

- Bill Palmer (Avanti Display)

- Bettina Linstrum (Arts Agenda)

- Camille Beaumier (NoFit State Circus)

These seminars are delivered by XTRAX as part of their Platform 4:UK programme, which is designed to support the international promotion and export of UK street arts, by Without Walls, a consortium of leading arts organisations and festivals, collaborating to break new ground in the creation of extraordinary outdoor work in the UK and by ISAN, the national membership and strategic organisation that aims to bring together the many diverse parts of the Outdoor Arts sector. The seminars are supported by Arts Council England.